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Punky Colour is the original semi-permanent conditioning hair color. Get outrageous color on bleached or chemically-treated hair. Create a brilliant highlight effect on darker hair.Shampoo hair and dry. Use petroleum jelly or baby oil around hairline and on ears. Use rubber gloves. Apply dye evenly from hair roots to ends with a Jerome Russell tint brush. Comb through. Leave on for approximately 15-30 minutes then rinse out. Color will fade out with each shampoo and may last for 5-40 washes. For best results apply to dry hair bleach hair first and do not condition.